For a locally compact group
G and p ∈ (1,∞), we define Bp(G) to be the space of all coefficient functions of
isometric representations of G on quotients of subspaces of Lp spaces. For p = 2, this
is the usual Fourier–Stieltjes algebra. We show that Bp(G) is a commutative
Banach algebra that contractively (isometrically, if G is amenable) contains
the Figà-Talamanca–Herz algebra Ap(G). If 2 ≤ q ≤ p or p ≤ q ≤ 2, we
have a contractive inclusion Bq(G) ⊂ Bp(G). We also show that Bp(G)
embeds contractively into the multiplier algebra of Ap(G) and is a dual
space. For amenable G, this multiplier algebra and Bp(G) are isometrically
isomorphic.